The event will be open to the public Thursday-Monday, from 10 a.m.-7 p.m. “Dressing Up! Tuscaloosa is not a clothing event,” Allon said.” The event at its core is about boosting morale, giving women a reason to smile and relax after all they have been through.”Īresty will arrive in Tuscaloosa on Wednesday. The Mountain Brook toy store A Tiny Kingdom also donated stuffed animals for children who go. Lunch and snacks will be served by Central High School staff. In addition to the clothing, personal services such as chair massages, makeover tips and goodie bags will be distributed. There will be personal shoppers and daycare services available for attendees. “Whom we are helping is not important what we are doing to help is.” “One of the founding principles of ZBT is social responsibility,” Meyrowitz said. ZBT Vice President Steven Allon said that although the clothing is aimed at women, fraternity members got involved because they see a duty to serve the community. Meyrowitz said Aresty contacted the fraternity and began to organize the event with his company.
Aresty, who was a member of Zeta Beta Tau, teamed up with his former fraternity brothers to provide manpower and resources.īlake Meyrowitz, president of the ZBT chapter at UA, said Aresty saw the devastation and wanted to get involved.
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“We are encouraging people to come to Central High School during the five-day distribution period, as that is the way to see the full range of products available and the way we anticipate distributing most of the product,” she said.Īnything left at the end of the five days will be repacked and taken to other areas of Alabama that were affected by the storms.Īlfred Dunner vice president David Aresty and his wife Patti are alums of the University of Alabama. and for customized pattern generation for home sewing by companies such as Unique Patterns. “With the quantity of goods that Alfred Dunner has donated, we could ultimately dress over 3,000 women,” Grodner said.
Women can receive up to four complete outfits. Vikki Grodner of the Grodner Group, a strategic marketing and event management firm, and executive director of MeetUp for Change, said most pieces in the clothing line retail for $40 to $60 each so each complete outfit would cost about $90-$100 if the women had to pay for them. Victims must show identification from FEMA, the American Red Cross or Temporary Emergency Services to receive clothing. The garments arrived Monday from New York in a 53-foot trailer. The apparel manufacturer has donated tens of thousands of new women's garments, ranging from petites to extra-large, from the Alfred Dunner and Sunset Rd.
Tuscaloosa women who lost their wardrobes in the April tornadoes will have the opportunity to replace some items, courtesy of New York based-apparel designer Alfred Dunner.ĭressing Up! Tuscaloosa, a coordinated effort between Alfred Dunner, the University of Alabama College of Human Environmental Sciences, UA fraternity Zeta Beta Tau and volunteer organization MeetUp for Change, will open to tornado victims Thursday at 10 a.m at Central High School on 15th street.
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